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Carters are hiring a

User Experience (UX) Designer

Serving the needs of all families with young children

Carter’s Inc. is the largest North American apparel retailer exclusively for babies and young children, encompassing Carter’s, OshKosh B’gosh, Skip*Hop and Little Planet brands. Meaningful work, constant learning, genuine people, and a community guided by core values that promote inclusion and innovation is in everything we do. There are many reasons to build your career at Carter's.

How you’ll make an impact

The UX Designer is responsible for shaping high-impact digital experiences that advance our eCommerce strategy across the U.S. and Canada. This role is instrumental in redefining how parents shop for their children online, helping transform complex customer needs into seamless, intuitive journeys. As a key partner to Product and Engineering, the designer will contribute to discovery, ideation, and execution, ensuring solutions align with business goals while elevating usability and delight. This position requires strong collaboration, an innovative mindset, and the ability to navigate ambiguity to create meaningful outcomes for our customers. This is a remote opportunity.

Creating New Experiences in UX Design (70%)

  • Uncovers root problems and unmet needs, applying insights to independently create intuitive, user-centered concepts, wireframes, flows, and prototypes aligned with business goals.
  • Works collaboratively with cross-functional partners across various departments (marketing, sales, customer support) to understand diverse business needs and craft user-centered solutions.
  • Proactively gathers and analyzes customer feedback via VOC, usability tests, A/B tests, and analytics to guide design, fix usability issues, and anticipate future needs.
  • Transforms user data into actionable design strategies to support KPIs and business outcomes.

Supporting UX Development (20%)

  • Creates visually appealing designs that understand the concept of white space and visual hierarchy to make elements look clickable and minimize written instructions.
  • Leverages the design system and/or generates new components to help ease the transition between design and developer handoff.
  • Delivers pixel-perfect specs and provides user flows that connect multiple user stories.
  • Writes microcopy that speaks to users' mental models and helps them understand Carter's product better.
  • Leverages interactive animations focused on industry best practices for how users interact with digital products or services.

Communication and Presentation (10%)

  • Clearly articulate and defend design decisions, break features into MVPs that deliver value, and communicate effectively with eCommerce leadership to gather feedback and secure buy-in.
  • Effectively communicates across teams (Product and Engineering) to ensure alignment and collect feedback.
  • Advocates for users while maintaining awareness of business constraints, proactively identifying trade-offs, and communicating them effectively to stakeholders.

Must have

  • 3+ years of UX/UI design experience with a strong track record of leveraging core UX design principles and processes (user flows, wireframing, visual design, prototyping, etc.) to deliver end-to-end experiences.
  • Proficient in core UX tools, including Figma, Sketch, Photoshop, Miro, and Principle.
  • Skilled at prioritizing multiple tasks in a fast-paced environment while communicating design direction and collaborating across teams to align on user and business goals.
  • Curious, intuitive, and independent problem solver with keen attention to detail, capable of zooming in on specific user needs while keeping a broader perspective on business goals.

Make a career at Carter’s

Career Development: Success starts from within, and we have several paths from which you can choose to enhance your career evolution. From Carter’s University to Toastmasters to mentorship programs and more, we encourage you to utilize these tools to elevate your professional prowess.

NOTE: This job description is not intended to be all-inclusive. The duties described may be changed or reassigned at the discretion of management, and the employee may be required to perform duties that are not listed in the job description. Carter's is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, genetics, disability, age, veteran status, or any other status protected by federal, state, or local law.